Just like all our great journalist contacts, we love a good statistic. We can help you to become true thought leaders by using national surveys, competitor analysis, and by gathering views from both industry experts and the wider public. We can do all of this tailored for your specific and unique needs.
COMPREHENSIVE
Clients could be looking for a 360-degree view of how people perceive their organisation or even trying to gain a better understanding of their position within the market. Either way, our industry connections and extensive research services can help gather insightful information to help get a brand where it needs to be to be heard. Research is a necessity for all organisations in order to navigate the industries opportunities and obstacles.
Companies should be constantly looking for growth opportunities. By keeping an eye on your competitors, it will help to understand your competitors’ strengths and weaknesses in comparison to your own. We conduct this for our clients in depth to help find a gap in the market and/or find a way for them to boost their brand’s awareness.
Researching consumers is an important way to gather vital Information on clients and their likes and dislikes. We help our clients to gain valuable insight on their own clients for their organisation in order help them to stay relevant and to understand their clients’ needs and wants.
Surveys are a fantastic way to gauge the representativeness of individual views and experiences within a demographic. Undergoing surveys within the industry is therefore really beneficial to provide hard numbers on people’s opinions and behaviours that can be used by spokespeople to make important decisions to stay current within the industries progression.
We undergo product research on our clients’ behalf to provide information on the specific and required characteristics of a current or new service/product. Undergoing product research helps organisations to understand the needs of the clients and consumers in a much better way so that the required product can be changed or enhanced accordingly.
A case study is one of the most time-intensive research propositions we do for our clients but it can yield a depth of information. In a case study, we interview our clients about a key service to provide a total assessment of the product/service that is complete as possible. Successful case studies can then be used as marketing tools.
We can pull traffic data from both a client’s website and social media in order to spot trends in page views and keyword use. Analysis of who is visiting a site can make clients aware of a target audience that they have not thought of. We can compare the data to competitors to ensure our clients stay on top!
WE LOVE
We have many talents and undergoing research on your behalf is one of them. It is time consuming to undertake accurate and extensive research and surveys so we will happily take it off your hands and contribute to your internal communications strategy to maximise business.
Get in touch with our consulting team to see how we can work together.